Mercedes-Benz Fashion Week Australia has begun and with Nicole Warne from Gary Pepper Vintage walking the catwalk for us we thought we'd share a few behind the scenes images to get you excited for the big event!
MBFWA: Talulah’s Kelli Wharton talks to us about her Summer collection and Gary Pepper Vintage
Known for her use of prints in vintage inspired pieces, Kelli Warton has carved out a niche for her fashion label Talulah. Set to show on Tuesday of Mercedes-Benz Australian Fashion Week, the show has already received a lot of buzz thanks to the announcement that style blogger Nicole Warne of Gary Pepper Vintage will be walking the runway. We managed to grab Kelli to answer a few questions in the lead up to her show.
What was the inspiration behind the Spring/Summer 2011-12 collection?
I was inspired by kaleidoscopes of colour and how floral prints
combined made this tunnel of prints come alive. I am loving all pops of
neon pastels, tropical florals, 60’s vibes, sports luxe styling also.
What are your hair and beauty inspirations this season?
Loving beautiful Bridgette Bardot in the 60’s blow wave. Loving fringes also. Natural make-up, dewy skin is divine!
Could we get a cryptic teaser on what to expect from your show?
Colour and Prints will stand out as a focus! We have designed some
beautiful heels also which bring together our look just perfectly!
Why did you asked Nicole Warne of Gary Pepper Vintage walk the Talulah runway at MBFWA?
Bloggers are such a huge part of the fashion industry, and we love
Nicole and think she really suits Talulah. It is a very special
collaboration between us.
What is your favourite thing about fashion week?
Sharing all my ideas, things I love and just putting on a fabulous show!
What is your best fashion week memory?
I love being backstage and having a ball watching all my models go down the catwalk. I love to dance and enjoy it!
A virtual attack live from the Mercedes Benz Australian Fashion Week shows next week.
Bloggers, Pinners, Instagramers and Tweet-o-holics (armed
with their camera phones and tablets) will be the most popular front
rows guests at Circular Quay and beyond as the best in Australian
fashion strut their spring/summer 2012-13 and resort 2012 wares.
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Following on from their debut show last year, Talulah
will not only be vying for social media attention but they’ll have one
of Australia’s brightest blogging stars Nicole Warne of Gary Pepper Vintage staring in their catwalk show.
Engaging the stylist with a social media reach of over
1.5 million people every month is a savvy move for the label, renowned
for their relaxed silhouettes and floaty floral prints, while they aim
to break into the international fashion market.
While style bible Harpers Bazaar will be hosting a bloggers only lunch with international cyber critic Susie Bubble, blogging wunderkind Bryan Boy will host a number of video blogs for online shoe boutique StyleTread.
The Life & Style team will also be bringing you all the front row fashion action from behind the scenes and seams.
Follow our editors, including The Sydney Morning Herald's Fashion Editor Georgina Safe and Paula Joye of the Style Files, for all the up to minute news of what you'll be wearing next summer.
Sydney Morning Herald article by Jenna Clarke April 27, 2012
Blogosphere favourite Nicole Warne of of leading Australian blog Gary Pepper Vintage will walk for designer label Talulah
next week during Mercedes Benz Fashion Week Australia in Sydney. The
two have shared a long-standing relationship and it was a
natural progression to take that relationship to the next level and onto
Talulah designer Kelli Wharton said:
“Social media and blogs in particular have transformed when, where, and how fashion consumers interact with brands and the greater fashion community. I have a great respect for Nicole’s styling and what she has created with Gary Pepper Vintage.”
Nicole Warne said:
“I am proud to represent Talulah on the runway. The core values of Talulah, as well as style and quality, is something I can personally vouch for. I wouldn’t represent – or even mention – a brand I don’t personally believe in. The support and trust from my readers is what my blog is built on and without it my blog wouldn’t survive. Their trust means everything to me so I would never do anything to jeopardize that. Talulah truly is a high quality brand.
The L’Oreal Melbourne Fashion Festival 2012
has officially drawn to a close, and I for one am already feeling a
spot of withdrawal in its ultra-stylish wake. This need not be the case
though, because now the real fun begins. It’s shopping time.
Westfield has turned the LMFF 2012 runway into retail reality for the fashion-obsessed among us with their ingenious SHOP THE RUNWAY
tool, where you can view participating designers’ collections, share
your favourite looks, and shop the pieces straight from the LMFF runway –
often before most items even hit stores.
One such label to join the SHOP THE RUNWAY ranks is Brisbane’s very own Talulah,
which showed at LMFF last week. Known for its colourful and striking
prints, unique cuts and modern bohemian aesthetic, Talulah has always
been a favourite for the girls of the Sunshine State. Owner and designer
Kelli Wharton has created yet another seriously covetable collection
for Autumn/Winter ’12, with geometric prints and angular cuts permeating
the label’s signature relaxed and feminine silhouettes, while mustard,
aubergine and burnt orange hues create a warming effect for the entire
I was lucky enough to have a little chat with Kelli in the lead up to
LMFF and ask her all about Talulah’s latest collection, her inspiration
behind her line, and what exactly goes into the preparation for your
very own high-profile runway show. Tell us a little about your latest collection for Autumn 2012 “Love in Navajo”. Where did you draw inspiration for it?
Love in Navajo. I found so many amazing trims that inspired me,
Navajo stripes and weaves. Fringed boots and mixing textures and lots
of colour just like the Navajo. I really enjoyed making this
collection, as it was really fun mixing up all the colours and
textures. I patch-worked prints and played with binding. So many
techniques all rolled together which brought this collection to life.
At LMFF we will be showing some styles from Autumn but many of the
styles will be from our Winter 2012 Collection “Come To Light”. We felt
LMFF would be a great platform to launch this collection to consumers.
The Winter collection will be in store from the start of April and only
available prior to that through Westfield. Talulah’s collections always feature such an amazing and
unique array of prints, colours and textures. What are your favourite
destinations for sourcing materials and general design inspiration?
I am obsessed with prints right now. I have been drawing inspiration
from textures I find on South American and African baskets, carpets,
head wear and many other things I come across. I then go through a
process of reinterpreting them into prints or usable fabrics to be used
exclusively for Talulah. How has being a born-and-bred Queensland label influenced Talulah’s direction and general aesthetic?
I think that being a Queenslander you wear a lot more Summer year round. I love pops of colour more than all darker tones. You are showing at L’Oreal Melbourne Fashion Festival 2012,
how exciting! Can you tell us what goes into preparing for a fashion
show? Is it as long and strenuous a process as everyone would think?
This week at LMFF we will be showing our Winter 2012 Collection – Come To Light.
There is a great team involved with LMFF who put together the shows
and co-ordinate the models and changes. We basically just arrange the
garments we want to show into preferred order and hand it over to the
team. Since we are involved in a group show at LMFF it is important to
consider what hair, make-up, and music will work for the other designers
involved. LMFF is a really organised team to work with, so they make
my job easy! If you had to choose three key pieces from your AW ’12
collection that everyone should watch out for on the runway and in
stores, what would they be?
What can we expect from Talulah in the coming seasons? Any
new ventures or concepts you have been itching to try that we will see?
ooolala… Lots of things happening here at head office. Things I have
wanted to make for years are all about to happen. We will launch it
all at Fashion Week in Sydney 2012, so secrets ‘til then. In
Spring/Summer Talulah has moved away from tribal, ethnic prints and will
now focus on statement electric florals.
Electric florals? Ooolala indeed! Be sure to check out Talulah’s show from the LMFF that was at Westfield’s SHOP THE RUNWAY, and shop up its latest pieces fresh from the catwalk.
Now, seriously – get shopping.